--- title: The Great Office Supplies Caper | E-commerce (3) description: E-commerce | Office Products & Business Equipment Resellers and their future prospects in the Digital Workplace (3) --- [![Digitol Services](https://info.digitolservices.com/hs-fs/hubfs/Digitol%20%26%20E%26S%20Co-Branding%20Logo.png?width=131&height=64&name=Digitol%20%26%20E%26S%20Co-Branding%20Logo.png "Digitol Services")](https://www.EandSsolutions.com) - [Home](https://eandssolutions.com) - [About Us](https://eandssolutions.com/about-us/) - [About Us](https://eandssolutions.com/about-us/) - [Endorsements](https://eandssolutions.com/about-us/endorsements/) - [Privacy Policy](https://eandssolutions.com/about-us/privacy-policy/) - [Expertise](https://eandssolutions.com/expertise/) - [Business](https://eandssolutions.com/business/) - [Finance](https://eandssolutions.com/business/finance/) - [Planning & Strategy](https://eandssolutions.com/business/business-planning/) - [Operations Management](https://eandssolutions.com/business/operations-management/) - [Supply Chain](https://eandssolutions.com/business/supply-chain-for-small-business/) - [Intellectual Property](https://eandssolutions.com/business/intellectual-property/) - [Mergers and Acquisitions](http://eandssolutions.com/business/mergers-and-acquisitions/) - [Sales & Marketing](https://eandssolutions.com/sales-marketing/) - [CRM](https://eandssolutions.com/sales-marketing/crm/) - [E-commerce](https://eandssolutions.com/sales-marketing/e-commerce/) - [Digital Marketing](https://eandssolutions.com/sales-marketing/digital-marketing/) - [Social Media Strategy](https://eandssolutions.com/sales-marketing/social-media-strategy/) - [Sales Channel Development](https://eandssolutions.com/sales-marketing/sales-channel-development/) - [Technology](http://eandssolutions.com/technology/) - [IT Systems](https://eandssolutions.com/technology/it-systems/) - [Software Development](https://eandssolutions.com/technology/software/) - [Digitol](https://eandssolutions.com/digitol-solution/) - [Free Tools](https://eandssolutions.com/free-tools/) - [Blog](http://blog.eandssolutions.com/blog) - [Contact Us](http://blog.eandssolutions.com/contact) Search … Search ![keyboard2.jpg](https://info.digitolservices.com/hs-fs/hubfs/ExecutiveStrategicSolutions_Sep2016/Layout/keyboard2.jpg?width=1280&name=keyboard2.jpg "keyboard2.jpg") # The Great Office Supplies Caper ## [Business Transformation Requirements For Office Products Resellers](https://info.digitolservices.com/blog/business-transformation-requirements-for-office-products-resellers) by [Ian M. Elliott](https://info.digitolservices.com/blog/author/ian-m-elliott) | 8/17/16 8:30 AM - [Tweet](https://twitter.com/share) ##### **Part 4 - So .... what's the web traffic development roadblock?** We've already established there's a [$20 billion growth opportunity in the office products industry](https://info.digitolservices.com/blog/developing-successful-e-commerce-for-small-business), and that there's already an experienced and knowledgeable sales organization in place... [Read More](https://info.digitolservices.com/blog/business-transformation-requirements-for-office-products-resellers) 0 Comments [Click here to read/write comments](https://info.digitolservices.com/blog/business-transformation-requirements-for-office-products-resellers#comments-listing) Topics: [Inbound Marketing](https://info.digitolservices.com/blog/topic/inbound-marketing), [Social Media](https://info.digitolservices.com/blog/topic/social-media), [E-commerce](https://info.digitolservices.com/blog/topic/e-commerce), [Business Planning](https://info.digitolservices.com/blog/topic/business-planning), [Big Data](https://info.digitolservices.com/blog/topic/big-data), [Web Traffic](https://info.digitolservices.com/blog/topic/web-traffic) ## [The Science Behind Successful Web Traffic Development](https://info.digitolservices.com/blog/the-science-behind-successful-web-traffic-development) by [Ian M. Elliott](https://info.digitolservices.com/blog/author/ian-m-elliott) | 6/29/16 9:30 AM - [Tweet](https://twitter.com/share) **Part 3 - So .... what's the web traffic development roadblock?** In the first two posts of this four-part series I established the foundation for arguing [the importance of a world-class website](https://info.digitolservices.com/blog/so-....-whats-the-web-traffic-development-roadblock) and the [creation of content published and accessible from...](https://info.digitolservices.com/blog/developing-successful-e-commerce-for-small-business) [Read More](https://info.digitolservices.com/blog/the-science-behind-successful-web-traffic-development) 0 Comments [Click here to read/write comments](https://info.digitolservices.com/blog/the-science-behind-successful-web-traffic-development#comments-listing) Topics: [Business Transformation](https://info.digitolservices.com/blog/topic/business-transformation), [E-commerce](https://info.digitolservices.com/blog/topic/e-commerce), [Small Business](https://info.digitolservices.com/blog/topic/small-business), [Web Traffic](https://info.digitolservices.com/blog/topic/web-traffic) ## [Developing Successful E-commerce for Small Business](https://info.digitolservices.com/blog/developing-successful-e-commerce-for-small-business) by [Ian M. Elliott](https://info.digitolservices.com/blog/author/ian-m-elliott) | 6/23/16 8:30 AM - [Tweet](https://twitter.com/share) **Part 2 - So .... what's the web traffic development roadblock?** [In part-one of this four-part series I laid the foundation for the creation of sustainable web-traffic](https://info.digitolservices.com/blog/so-....-whats-the-web-traffic-development-roadblock) explaining the importance of the website. It's pretty logical - if a business... [Read More](https://info.digitolservices.com/blog/developing-successful-e-commerce-for-small-business) 0 Comments [Click here to read/write comments](https://info.digitolservices.com/blog/developing-successful-e-commerce-for-small-business#comments-listing) Topics: [Business Transformation](https://info.digitolservices.com/blog/topic/business-transformation), [E-commerce](https://info.digitolservices.com/blog/topic/e-commerce), [Web Traffic](https://info.digitolservices.com/blog/topic/web-traffic) ## [So .... what's the web traffic development roadblock?](https://info.digitolservices.com/blog/so-....-whats-the-web-traffic-development-roadblock) by [Ian M. Elliott](https://info.digitolservices.com/blog/author/ian-m-elliott) | 6/15/16 11:00 AM - [Tweet](https://twitter.com/share) In this four-part series of blogs my objective is to explain the roadblocks currently preventing small business from developing sustainable traffic for the purposes of conducting e-commerce. In this first post in the series I'm going to explain the... [Read More](https://info.digitolservices.com/blog/so-....-whats-the-web-traffic-development-roadblock) 0 Comments [Click here to read/write comments](https://info.digitolservices.com/blog/so-....-whats-the-web-traffic-development-roadblock#comments-listing) Topics: [Business Transformation](https://info.digitolservices.com/blog/topic/business-transformation), [Inbound Marketing](https://info.digitolservices.com/blog/topic/inbound-marketing), [E-commerce](https://info.digitolservices.com/blog/topic/e-commerce), [Web Traffic](https://info.digitolservices.com/blog/topic/web-traffic) ## [​Small Business and Social Media](https://info.digitolservices.com/blog/small-business-and-social-media) by [Ian M. Elliott](https://info.digitolservices.com/blog/author/ian-m-elliott) | 3/22/16 9:42 AM - [Tweet](https://twitter.com/share) ### **Social Media & Small Business** Old school marketing may have been expensive and the returns on investment vague but the concept was simple for everyone to understand. Create an advertisement, publish it and hope someone engages. However, times have... [Read More](https://info.digitolservices.com/blog/small-business-and-social-media) 0 Comments [Click here to read/write comments](https://info.digitolservices.com/blog/small-business-and-social-media#comments-listing) Topics: [Business Transformation](https://info.digitolservices.com/blog/topic/business-transformation), [Inbound Marketing](https://info.digitolservices.com/blog/topic/inbound-marketing), [Social Media](https://info.digitolservices.com/blog/topic/social-media), [E-commerce](https://info.digitolservices.com/blog/topic/e-commerce), [Small Business](https://info.digitolservices.com/blog/topic/small-business) ## [​​Digital Marketing For Small Business](https://info.digitolservices.com/blog/digital-marketing-for-small-business) by [Ian M. Elliott](https://info.digitolservices.com/blog/author/ian-m-elliott) | 3/7/16 10:45 AM - [Tweet](https://twitter.com/share) In some form or other, almost every aspect of our daily lives and the products and services we use, is transitioning at a rapid pace from "analog" to "digital". The business environment and challenges we face to be successful are therefore also... [Read More](https://info.digitolservices.com/blog/digital-marketing-for-small-business) 0 Comments [Click here to read/write comments](https://info.digitolservices.com/blog/digital-marketing-for-small-business#comments-listing) Topics: [Inbound Marketing](https://info.digitolservices.com/blog/topic/inbound-marketing), [Social Media](https://info.digitolservices.com/blog/topic/social-media), [E-commerce](https://info.digitolservices.com/blog/topic/e-commerce), [Small Business](https://info.digitolservices.com/blog/topic/small-business) ## [​E-commerce and Web Site Traffic](https://info.digitolservices.com/blog/e-commerce-and-website-traffic) by [Ian M. Elliott](https://info.digitolservices.com/blog/author/ian-m-elliott) | 2/22/16 3:02 PM - [Tweet](https://twitter.com/share) ### **Why is E-commerce so Important for Small Businesses?** Unless enterprises have enabled their customers to conduct business online within a fully integrated digital platform then they are operating less efficiently than e-commerce enabled competitors... [Read More](https://info.digitolservices.com/blog/e-commerce-and-website-traffic) 1 Comment [Click here to read/write comments](https://info.digitolservices.com/blog/e-commerce-and-website-traffic#comments-listing) Topics: [Business Transformation](https://info.digitolservices.com/blog/topic/business-transformation), [Inbound Marketing](https://info.digitolservices.com/blog/topic/inbound-marketing), [E-commerce](https://info.digitolservices.com/blog/topic/e-commerce) [Previous](https://info.digitolservices.com/blog/topic/e-commerce/page/2) [All posts](https://info.digitolservices.com/blog/all) [Next](https://info.digitolservices.com/blog/topic/e-commerce/page/4) ### Subscribe to Email Updates ## ![Digitol Logo](https://info.digitolservices.com/hs-fs/hubfs/EandS_Solutions/Blog_Images/DIGITOL_logo_HiRes.png?width=200&name=DIGITOL_logo_HiRes.png "Digitol Logo") Become a founding member of our Digital Business Transformation Service! Learn more with a no-obligation phone consultation. [![Learn More](https://no-cache.hubspot.com/cta/default/885654/cef2e462-845b-41a2-b17e-511743e2c14c.png)](https://cta-redirect.hubspot.com/cta/redirect/885654/cef2e462-845b-41a2-b17e-511743e2c14c) ### The Office Products Trilogy ##### Free e-Books Authored by a 35-year executive veteran of the Office Products and Supplies industry and containing unique perspectives on the industry, the modern digital world, and roadmaps for independent office products resellers to set off down the path toward digital transformations. **Book 1** - *The Path to a Business Transformation* [![Free e-Book DIGITAL TRANSFORMATION Click Here for Access](https://no-cache.hubspot.com/cta/default/885654/e5cfbfc9-5025-45bf-aae4-8667e0394fdc.png)](https://cta-redirect.hubspot.com/cta/redirect/885654/e5cfbfc9-5025-45bf-aae4-8667e0394fdc) **Book 2** - *Mergers & Acquisitions: A $20 Billion Growth Opportunity* [![Free e-Book MERGERS & ACQUISITIONS Click Here for Access](https://no-cache.hubspot.com/cta/default/885654/e492f60b-40c4-47ac-a016-98d7aed323f4.png)](https://cta-redirect.hubspot.com/cta/redirect/885654/e492f60b-40c4-47ac-a016-98d7aed323f4) **Book 3** - *How the Industry has Failed the Resellers* [![Free e-Book INDUSTRY FAILS RESELLERS Click Here for Access](https://no-cache.hubspot.com/cta/default/885654/6050472f-7fae-4de4-b9f9-d25f0fc8be11.png)](https://cta-redirect.hubspot.com/cta/redirect/885654/6050472f-7fae-4de4-b9f9-d25f0fc8be11) ### Calculating Returns ##### For your Digital Strategy The world has transformed from analog to digital. Digital equals data and most business operators don't like messing with data! **Check out our suite of Business Calculators!** - Break the problem down into manageable segments. - Interactive - experiment and watch the results. - Develop a better understanding of how to translate effort into results. **Essential business tools to help you manage your digital transformation!** [![Calculators Click Here](https://no-cache.hubspot.com/cta/default/885654/061e5699-fff0-4e75-a389-3429d133ef87.png)](https://cta-redirect.hubspot.com/cta/redirect/885654/061e5699-fff0-4e75-a389-3429d133ef87) ### Business Projection Model Built to demonstrate a path for the growth and profit potential that can be achieved in either the office products or equipment channel when leveraging an integrated business platform designed for the 21st-century digital environment! Access our* FREE* proprietary business projection model. [![Financial Plan Modeling Platform Start Here](https://no-cache.hubspot.com/cta/default/885654/13deb993-4160-408a-b023-b55419f42867.png)](https://cta-redirect.hubspot.com/cta/redirect/885654/13deb993-4160-408a-b023-b55419f42867) ### IT Scorecard Access our proprietary Information Technology scorecard. Select answers from pre-populated drop-downs and develop your own task list and priorities for implementing a fully integrated software platform. Once an integrated technology platform is established, then start to have some fun transforming your business, leveraging business intelligence alongside **your** personality in **your** market. [![Access Free IT Scorecard](https://no-cache.hubspot.com/cta/default/885654/8bd222da-4d6c-422c-92f3-5d4ba8006304.png)](https://cta-redirect.hubspot.com/cta/redirect/885654/8bd222da-4d6c-422c-92f3-5d4ba8006304) ### Posts by Topic - [Business Transformation (101)](https://info.digitolservices.com/blog/topic/business-transformation) - [Industry News (43)](https://info.digitolservices.com/blog/topic/industry-news) - [Web Traffic (37)](https://info.digitolservices.com/blog/topic/web-traffic) - [Small Business (30)](https://info.digitolservices.com/blog/topic/small-business) - [E-commerce (26)](https://info.digitolservices.com/blog/topic/e-commerce) - [Inbound Marketing (26)](https://info.digitolservices.com/blog/topic/inbound-marketing) - [Information Technology (26)](https://info.digitolservices.com/blog/topic/information-technology) - [Social Media (21)](https://info.digitolservices.com/blog/topic/social-media) - [Intellectual Property (16)](https://info.digitolservices.com/blog/topic/intellectual-property) - [Mergers & Acquisitions (11)](https://info.digitolservices.com/blog/topic/mergers-acquisitions) - [Business Planning (8)](https://info.digitolservices.com/blog/topic/business-planning) - [CRM (5)](https://info.digitolservices.com/blog/topic/crm) - [Big Data (4)](https://info.digitolservices.com/blog/topic/big-data) - [Channel Convergence (2)](https://info.digitolservices.com/blog/topic/channel-convergence) - [Operations Management (1)](https://info.digitolservices.com/blog/topic/operations-management) see all ### [Relevant Reading](http://blog.eandssolutions.com/blog/rss.xml) ### Free Tools - [Business Projection Model](https://info.eandssolutions.com/why-must-you-have-a-financial-plan) - [Business Transformation eBook](https://info.eandssolutions.com/building-blocks-for-restructuring-a-business-for-success) - [IT Scorecard](https://info.eandssolutions.com/it-platform-for-small-biz-to-compete-in-digital-world) ### Contact Us Executive & Strategic Solutions LLC P.O. 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